doing pull-ups on a public transport bar / Coup de barre créatif?

Joe La Pompe advertising, publicité – doing pull-ups on a public transport bar / Coup de barre créatif?

“Masked to unmask copycats.”

THE ORIGINAL?
Unisys Arena Sports Club – 2004
« Do 5 sets of ten »
Source : AdsSpot
Click the image to enlarge
Agency : Ogilvy Sao Paulo (Brazil)
LESS ORIGINAL
Gym Box, Sports Club – 2024
« Chin up. You’re nearly there »
Source : One Minute Briefs daily WINNER

Click the image to enlarge
Creative : @IainDev Creative

Be the judge!

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