Eau de copycat? / Ça pue le déjà-vu!

Joe La Pompe advertising, publicité – Eau de copycat? / Ça pue le déjà-vu!

“Masked to unmask copycats.”

THE ORIGINAL?
Lidl « Eau de Dough » / April’s Fool  2022
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Source : AdsofBrands

Agency : The Gate London (United Kingdom)
LESS ORIGINAL
Lidl x S.McCartney « Eau de croissant » – 2025
Click the image to enlarge
Source : Dans Ta Pub, Paris Match, Creapills
Agency : Unknown / In-house? (USA)

Be the judge!

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