Fake rhino, real lookalike / Une originalité un peu écornée?

Joe La Pompe advertising, publicité – Fake rhino, real lookalike / Une originalité un peu écornée?

“Masked to unmask copycats.”

THE ORIGINAL?
Save the Rhino – 2011
“Nothing we do will ever bring them back”
Click the image to enlarge
Source : Ad Forum
Agency : Stick Johannesburg (South Africa)
LESS ORIGINAL
San Diego Zoo x Wildlife Alliance – 2021
“You can’t replace wildlife once it’s gone”
Click the image to enlarge
Source : Muse By Clio
Agency : Goodby Silverstein & Partners (USA)

Be the judge!

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