Ice-Cream made with fabrics / Une idée visuelle plus très fraîche?

Joe La Pompe advertising, publicité – Ice-Cream made with fabrics / Une idée visuelle plus très fraîche?

“Masked to unmask copycats.”

THE ORIGINAL?
Pleats Please by Issey Miyake – 2013
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Source : 
Cannes Lions SILVER
Agency : Taku Satoh Design Office (Japan)
LESS ORIGINAL
IKEA New Summer Collection – 2022
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Source : Because of Marketing
Agency : Uzina Lisboa (Portugal)

Be the judge!

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