Teeth whitening / Une idée lumineuse?

Joe La Pompe advertising, publicité – Teeth whitening / Une idée lumineuse?

“Masked to unmask copycats.”

THE ORIGINAL?
Colgate « Ultra whitening » – 2011
Source : Behance
Click the image to enlarge
School of Visual Arts, NYC (USA)
LESS ORIGINAL
Sharp Dentistry « Teeth whitening » – 2024
Source : Cannes Lions Outdoor Longlist
Click the image to enlarge
Agency : ALMA Miami (USA)

Be the judge!

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